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How to Get Verified on TikTok

Aug 18, 2023

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Getting that blue check mark on your TikTok profile is more than just a status symbol—it can help protect your content, build credibility, and foster trust within the platform's vast community. Here’s a step-by-step guide on how to get verified on TikTok:

What is TikTok Verification?

A TikTok verification, represented by a blue check mark, ensures that an account belongs to the person or brand it represents. It’s TikTok's way of confirming that the account is authentic and not a parody or fan account. This not only prevents impersonation but also boosts an account's credibility and trustworthiness.

Benefits of Getting Verified on TikTok:

  • Visibility: Videos from verified accounts tend to perform better with TikTok's algorithm, thus potentially boosting their reach.
  • Credibility: A verification badge indicates the content shared is genuine and original.
  • Trustworthiness: Verification assures followers that you are who you claim to be.
  • Protection: A verified status reduces the chances of others impersonating you, thereby safeguarding your brand and content.

Steps to Get Verified on TikTok:

  • Launch the TikTok app.
  • Tap ‘Profile’ at the bottom.
  • Click the ‘Menu’ button at the top.
  • Select ‘Settings and privacy.’
  • Tap ‘Manage account’ followed by ‘Verification.’
  • Depending on your registration:
    • Business Accounts can only apply for Business Verification.
    • Personal Accounts can apply for both Personal and Institutional Verifications.
  • Follow the in-app steps to submit your verification request.

Criteria for Verification:

  • Active: Ensure your account has been active within the past six months.
  • Authentic: Your account must represent a genuine person, business, or entity. Businesses need to have an email domain that corresponds with their brand during the verification process.
  • Complete: Profiles should be public with a bio, profile photo, and at least one video.
  • Notable: Accounts that have been featured in multiple news sources stand a better chance, but paid media or press releases are excluded from consideration.
  • Secure: Activate multi-factor authentication and ensure you have a verified email associated with the account.

Additional factors that might influence your chances of getting verified include:

  • Consistent content creation that’s engaging and original.
  • Steady daily follower growth.
  • Viral moments or increased user activity.
  • A strategic marketing approach on TikTok that includes collaborations.
  • Verification on other platforms like Instagram, Facebook, and Twitter.
  • Adherence to TikTok’s community guidelines and policies.

Remember, while getting verified can boost your credibility, it's essential to continue producing authentic and high-quality content to maintain and grow your following on TikTok.