This is Why Profile Backlinks are Boon For Your Website
Sep 13, 2021
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It is crucial to have profile backlinks to help with your website's link-building strategies, especially when it is new and needs the push to gain credibility.Unfortunately, many SEO professionals and webmasters don't put a lot of effort into building high-quality profile backlinks. But doing so will make a huge difference in your website's overall rankings as well as your search engine visibility.
So, let's understand what profile backlinks are and how they can benefit your website.
What are Profile Backlinks?
Profile backlinks refer to URLs you include in your link section when you create an account through social media, forums, or sometimes professionally. These sites allow you to add or list your website. Your URL becomes linked to these websites by search engines. These backlinks are known as profile backlinks.
How Do You Benefit From Profile Backlinks?
The best thing about those backlinks is that they have a chance to become Dofollow backlinks, most often from high Domain Authority (DA) and Page Authority(PA) levels. So let's say a website "A" has a domain authority of 80 and allows other websites to list themselves (this is a hypothetical example, of course).
In that case, your website's URL will automatically be listed in the account you make, giving you Dofollow backlinks. Because they have high authority, these backlinks can help boost your website's domain authority and its rankings. This implies that your website and pages will be more visible on search engines and social media.
Here are some other significant advantages of profile backlinks:
They Increase Traffic and Clicks
Here is the truth - people visit your social media profile more often than they visit other sites where you list your websites. They see the links, and they click on them with curiosity to visit your pages and website. This can also impact rankings. This is because search engines rank your content higher in the SERPs if more people interact with it.
They Increase Website Rankings
As you may know, backlinks are an important factor in ranking on search engines such as Google, Yahoo, and Bing. These profile backlinks act as votes telling search engines to rank your website higher owing to its increasing credibility. This also gives people the impression that your website has valuable content.
Increase in Sales and ROI
Imagine having many quality profile backlinks that point to your website. Each of these backlinks will increase the chances to rank on competitive keywords, placing your website directly in front of interested potential customers. This will translate into more clicks, visitors, and customers interested in your products. This is possible only if you place your website's URL in the right places (not spammy links).
Link Diversification
Most marketers make the mistake of creating only a single type of backlinks (usually blog commenting). However, search engines may see this as link spamming and can penalize your website. Profile backlinks add diversity to your website's link portfolio (we'd recommend creating different backlink types to avoid getting penalized). Moreover, these are also easy to create.
Final Word
While it is fruitful to submit your URLs to websites that allow you to list links, there are a few things to be aware of before creating profile backlinks. Before you submit your URLs to these sites, we recommend doing some research to determine the Domain and Page authority of each site.
As discussed above, websites with higher page and domain authority carry more weight, resulting in high link juice flow. Moreover, these off-page SEO practices will only work if your website's design is to the point and it is optimized for SEO. If you think designing a good website is overwhelming for you, consider hiring web design services.