How mansiondeal is disrupting the Kenyan real estate Industry

Sep 08, 2021

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Mansiondeal is one of the top online residential and commercial real estate marketplace in Kenya with homes for sale and rental listings available on its sites. Mansiondeal is a family owned private company that was founded to digitize the real estate industry as the housing demand increased in Africa.

Mansiondeal started off as a portal for expats and wealthy locals to access luxurious real estate listings but has since then pivoted to include affordable real estate and rentals for low and middle income earners. With thousands of listings uploaded from different real estate agencies in the country Mansiondeal has positioned itself as one of the biggest players. According to Mansiondeal CEO Peter M,  their biggest challenge has been to digitize this complex industry since many Africans, especially the ones living in the rural areas, still have no access to the internet.

When homebuyers are ready to buy a home, especially for the first time, they may find that they are constrained by their real life budget. This is where Mansiondeal comes in because having an idea of what you can actually afford beforehand is crucial and can save you both time and money in the home buying process. Comparing home prices can also help you get the best deal out there.

COVID-19 has also accelerated the digital shift era to change the way African consumers approach the whole process of buying and renting homes. With restricted movements, people have now adopted new house hunting ways that do not necessarily require you to leave your home and with companies like Mansiondeal investing in technology, digital has become the new normal. Homesellers, agencies and owners can use this technology and their mobile devices to run their business as usual.

Africa’s real estate sector is one of the continent's top economic drivers. According to UN reports, the African population will continue to grow and is expected to be over 2.5 billion by the year 2050. African countries have been able to diversify their growth and competitiveness and to develop a favourable macroeconomic environment leading to growth of the middle class population. Real estate is a vector of growth in a context of demographic growth.

Mansiondeal’s success in the Kenyan market is thanks to the country’s continued oversupply of high-end residential developments.Tens of thousands of high end properties are made publicly available from different real estate agencies all over the country. In cities like Nairobi, there is more supply of houses than demand with suburbs like Karen , Muthaiga and others in close proximity to diplomatic establishments increasing their prices.

Mansiondeal tries to focus on what buyers and renters want in a home. Considering buyers have different perceptions of a perfect home. For instance, a single man living alone might weigh location factors like restaurants and bars while a family might be more interested in homes near schools and their workplace.

Mansiondeal gives detailed information on neighborhoods with their collected data, neighborhood insights help buyers and renters know exactly what to expect. This includes information on available schools, hospitals, hotels and restaurants and other factors that people consider before choosing their preferred neighborhood.

Conclusion

As the African real estate industry grows Mansiondeal future is still unclear as new competitors tap into the market. At the moment Mansiondeal remains ahead with their cutting-edge technology that is yet to be challenged.